How to Franchise Potato Corner in the Philippines 2024

If you’re thinking of starting your own business, franchising Potato Corner is a great option as the initial franchising costs are usually quite affordable.

This franchise guide is one of many on Filipino Wealth including:

How to Franchise Jollibee in the Philippines 2022

Waffle Time: How to Franchise in the Philippines 2022

Okay, enough with the intro, here’s everything you need to know about how to franchise Potato Corner in the Philippines!

Table of Contents

History of Potato Corner Philippines

Potato Corner is a fast food chain in the Philippines that primarily sells french fries. The chain was started in 1992 where the first Potato Corner store opened in the city of Manila. Since then, the chain has expanded to over hundreds of stores across the Philippines. Potato Corner is best known for its unique flavoring options, which include cheese, sour cream, and chili. The chain has also recently introduced a new line of healthier fries, made with sweet potatoes and olive oil. To this day, it remains one of the most popular fast food chains in the Philippines.

Requirements for Franchising Potato Corner

There are several requirements that you need to meet in order to be eligible to franchise Potato Corner in the Philippines.

First, you must have a minimum capital to cover the franchise fee and construction costs. The franchise fee varies from approximately PHP250,000 to PHP410,000 depending on the type of franchise package (i.e. the school package or a dedicated outlet – this is discussed in a later section).
Second, you must have a suitable location for your restaurant with a minimum floor area of approximately 200 square meters (this is our approximation of a typical outlet size). For other franchise packages (food carts), the size will be approximately 5 square meters.

Third, you must be able to provide proof of financial liquidity and have a net worth which can support the franchise fees as well as construction costs. Again, this depends on the franchise package and the floor size of the outlet. If you are looking into an outlet, Potato Corner provides a rule-of-thumb construction cost estimate of PHP50,000 per square meter.
Lastly, other requirements, provided by Potato Corner are summarised below:
- Accomplished Letter of Intent;
- 2 Valid IDs (SSS, Voters, Postal, Passport, Philhealth, Pag-ibig, UMID);
- Accomplished Application Form;
- Accomplished Market Study and Site Analysis Form (with actual photos and measurements of the area); and
- Draft lease Offer/Contract from the Lessor if renting.

If you meet all of these requirements and are interested in franchising Potato Corner in the Philippines, you can contact their corporate headquarters directly to find out more details about the application process:

Phone Number: 0917-714-2083

Email: [email protected].

The Cost of Franchising Potato Corner

For anyone considering franchising Potato Corner in the Philippines, it’s important to be aware of the costs involved. While the initial investment can be relatively low, there are a number of ongoing costs that must be taken into account. These include:

Marketing fees; and

Operations and maintenance costs, such as rent, utilities, and staff salaries.

While the above costs of franchising Potato Corner may seem daunting, it is important to remember that Potato Corner offers franchise packages which have lower operating expenses as well. Below are some of the packages they offer with associated costs:

School Cart Franchise Package

This franchise package includes an approximately 5 square meter food cart with wheels which is limited to schools. The franchise fees and other associated costs are broken down below:

Initial Investment: PHP250,000 which includes the following cost components:
- PHP100,000 – The franchise fee for 3-Year period;
- PHP150,000 – The actual food cart, wares and equipment; and
- PHP2,000 – Initial Supplies.

Standard Cart Franchise Package

This franchise package includes an approximately 5 square meter food cart which is fixed at a certain location. The franchise fees and other associated costs are broken down below:

Initial Investment: PHP410,000 which includes the following cost components:
- PHP150,000 – The franchise fee for 5-Year period;
- PHP260,000 – The actual food cart, wares and equipment; and
- PHP5,000 – Initial Supplies.

Customised Store (Outlet) Franchise Package

This franchise package refers to an actual Potato Corner Restaurant/Outlet at a certain location. The franchise fees and other associated costs are broken down below:

Initial Investment: PHP290,000 which includes the following cost components:
- PHP150,000 – The franchise fee for 5-Year period;
- PHP140,000 – Wares and equipment; and
- PHP5,000 – Initial Supplies.
Construction Cost: PHP10 million – this is based on our assumption of a 200 square meter store with a construction cost of approximately PHP50,000 per square meter. The construction cost can very depending on location and size of the store.

Overall, the approximate cost for a customised Potato Corner store is PHP10,290,000.

Summary: Franchising Potato Corner in The Philippines 2022

Potato Corner is a fast-food chain that started in the Philippines and has since expanded to other countries in Asia, the Middle East, and North America. The company offers fried potato wedges in a variety of flavors, as well as other snacks and drinks.

Today, there are hundreds of Potato Corner outlets in the Philippines, and the company plans to continue its expansion into new markets. To join this ever-growing franchise, you will need to meet a few franchise requirements including having enough capital (minimum of PHP250,000) to invest in the franchise. The franchise is one of the easiest and cost effective franchises in the Philippines with a low initial franchise fee and great brand loyalty.